Kevin Boucher
Owner and CEO
Kevin’s passion for fitness began as a collegiate swimmer in Virginia. While living in Australia from 2016 to 2018, he discovered the F45 Training brand and was inspired by its innovative approach to training. After returning to the U.S., Kevin acquired three Austin-based F45 studios in 2023, laying the foundation for what would become a broader wellness portfolio.
He went on to launch three Vaura and FS8 Pilates studios, under the newly formed FIT House of Brands. Expanding beyond fitness, Kevin partnered with his brother Pierre to open Earthwise Pet South Lamar — a destination for pet wellness and grooming rooted in the same care and quality standards.
KB ATX Brands is continuing to grow, with exciting new ventures on the horizon. Stay tuned — updates will be shared here soon!
Team
